We many times like to think that even if we are been spied on, and we have a government which is letting major corporations getting away with poisoning our food and water, that we are still free as individuals, and that we individuals do not willingly give in to our own incarceration. However, the truth is that we do, and not only that, but we think it makes us special, we think it makes us more important.
Most will not be wondering what I am talking about, but the problem is, we see incarceration and a dystopian society in a way similar to George Orwell’s book 1984 where there was a totalitarian government that controlled every aspect of our lives, and we hated it. However, what if instead of a government, the ones that are truly controlling our lives are multinational corporations, who play puppet theater with our government, and us.
Now, to what this has to do with you as a consumer, it has everything to do with you. Corporations have found ways to turn every part of our lives into a transaction, a business, something where they can make a profit. The most obvious example is the gym (in the U.S. cultural sense of the term, which is more like a club where people go to do exercise), where people take their cars to go to the gym to be there for an exact amount of time doing exercise that they could have done just walking around.
However, this applies to much more than just people wanting to do exercise. You have dating websites, which are taking an extremely personal part of your life and making it a business. They are taking something that should be personal between two people, a decision that they make by themselves out previous knowledge of each other, and turning relationships into a market where they can make a profit.
Then, there is also the fact that nowadays people are hiring mentors for their children. The process of which is basically that you give one of these associations a request, and they give you a well rounded person to mentor your child. Something that should be done by either the parents, or someone that the family, and most of all the child, actually knows.
Then, there are these friend associations which are where they designate your child a friend to play with, that is considered socially acceptable. Which means they are taking you friendships and turning them into a business as well.
However, what do these have to do with your personal freedom? The fact is that these are all central parts of ones life where associations and businesses are giving you and your family people to socialize with that are specifically socially acceptable, and therefore act like the majority of people. Where these organizations can make sure you never encounter other people who are interested (as I would suppose the readers of this blog are) in alternative ways of living, in going against the norm, in rebelling against the current system. These people can stop you from meeting anyone else like you, and therefore turn you into a mindless zombie that can only talk about yesterdays football match, and how drunk your going to get this Friday, and if you’re a girl, who is going out with who, and what clothes you plan on buying this weekend.
But not only that, but then we end up with a society where everyone is booked from dawn to dusk (and later) with activities. I know kids who from 7:30 to 14:00 they are at school, then they have after school activities that last until 17:00, then they go to work until 22:00, and finally come home to eat some crap food and do homework while watching the latest TV show. And as I said in my post on Free-Time, most of these kids don’t even need these jobs, they just want to be able to consume more and more. But then, on weekends, they go shopping, they have more activities, they go to the gym, etc. People have their whole life on an agenda, and the only way to organize a time to meet with these people is to organize it weeks in advance.
So be careful what you do in your spare time, and how many activities you sign up for (and more importantly, what activities you sign up for). And always try to have at least an hour of free-time a day where you can sit down and just think about things. Think whether you really need to be doing something, or even more importantly, whether you really want to at all. Because life is short, and if you’re going to spend it by letting it go by so you can live a life as the majority, it’s not a life worth spending. Live your life, don’t waste time on these useless activities that you don’t need.